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Browsing Category
Management
Apple and Google are hesitant to write much!
Recently, Apple Inc. launched the iPhone 16. If you're curious about this new model, visit Apple's website to check its price and specifications. However, you may have noticed that Apple’s landing page for the iPhone 16 includes only a few…
Art of Vada Making: A Lesson for New Product Development
In April 2011, Harvard Business Review published "Why Most Product Launches Fail," authored by Joan Schneider and Julie Hall. The article identifies five fundamental flaws that often lead to product failures in the market. According to the…
Neuro-packaging: The Neural Mechanism of Packaging
You’ve probably seen a store with a new package of chocolate that caught your eye, and you might have picked it up to check it out. There’s a good chance you might end up buying it. That’s because clear and attractive packaging grabs…
Marketing in the Age of Disruption: Indian Prospective
Today's world is changing quickly, and disruptive technologies like automation, artificial intelligence, and the gig economy are causing a significant shift in marketing. These developments radically transform how companies interact with…
Lasting Legacy of John Maynard Keynes @141
Three economists have straddled the policy space globally, as no one else; Adam Smith, with his invisible hand and free market promoting welfare of all , Marx who prophesized death of capitalism under its own weight of contradiction and…
The Future of Free Market in India
Capitalism and its essential bedrock free market are generating a divided society. Many people lead anxious lives. The social bases of these anxieties are geographic, educational, and moral. It is the rural hinterland rebelling against the…
Meme Coins: Novel Cryptocurrency
Written by Dr. Biswajit Das, Professor KSOM & Biswajit Beuria – MBA 2023-2025 Mentee
The Economics of Generative AI
Every new technology is considered disruptive and sets a new operational pattern, bringing additional economic value to the enterprise. Generative AI is the application of artificial intelligence capable of generating text, images and other…
Animal, Salar and… Why We like Violent Movies
The recent box office success of two movies, Animal and Salar, indicates that we, as an audience, have started liking violent films. There is so much applause when the protagonist uses a machine gun to kill thousands of people or enjoys his…
From Where do you get so many Anchors in the Deep Sea?
CEOs and Corporate Leaders must keep themselves focused and self-motivated in all situations. This sounds like a robotic phenomenon, as humans also have finite energy and infinite challenges to handle. Let me start with a story about the…