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Browsing Category
Management
Neuro-packaging: The Neural Mechanism of Packaging
You’ve probably seen a store with a new package of chocolate that caught your eye, and you might have picked it up to check it out. There’s a good chance you might end up buying it. That’s because clear and attractive packaging grabs…
Marketing in the Age of Disruption: Indian Prospective
Today's world is changing quickly, and disruptive technologies like automation, artificial intelligence, and the gig economy are causing a significant shift in marketing. These developments radically transform how companies interact with…
Lasting Legacy of John Maynard Keynes @141
Three economists have straddled the policy space globally, as no one else; Adam Smith, with his invisible hand and free market promoting welfare of all , Marx who prophesized death of capitalism under its own weight of contradiction and…
The Future of Free Market in India
Capitalism and its essential bedrock free market are generating a divided society. Many people lead anxious lives. The social bases of these anxieties are geographic, educational, and moral. It is the rural hinterland rebelling against the…
Meme Coins: Novel Cryptocurrency
Written by Dr. Biswajit Das, Professor KSOM & Biswajit Beuria – MBA 2023-2025 Mentee
The Economics of Generative AI
Every new technology is considered disruptive and sets a new operational pattern, bringing additional economic value to the enterprise. Generative AI is the application of artificial intelligence capable of generating text, images and other…
Animal, Salar and… Why We like Violent Movies
The recent box office success of two movies, Animal and Salar, indicates that we, as an audience, have started liking violent films. There is so much applause when the protagonist uses a machine gun to kill thousands of people or enjoys his…
From Where do you get so many Anchors in the Deep Sea?
CEOs and Corporate Leaders must keep themselves focused and self-motivated in all situations. This sounds like a robotic phenomenon, as humans also have finite energy and infinite challenges to handle. Let me start with a story about the…
From Companions to Collaborators: Weaving the Tapestry of Socializing AI
The tide of AI is surging, reshaping our world into something we could barely imagine a decade ago. Self-driving cars navigate bustling streets, while personalized assistants anticipate our needs before we even utter a word. Yet, a new…
Leading with Love: Embracing Passion and Compassion in Leadership
As Valentine's Day approaches, we are called to explore beyond the surface of hearts, flowers, and chocolates and uncover the timeless wisdom that lies at the heart of love. In the domain of management, where intellect guides but hearts…